Flexible Electronics News

Hospitality Vision Study Reveals Hotels’ ‘High Tech, High Touch’ Plans

Improving guest experience is key to remaining competitive.

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By: DAVID SAVASTANO

Editor, Ink World Magazine

Zebra Technologies released the results of the global Zebra Hospitality Vision Study, a body of research that analyzes the hotel/resort industry and trends in travelers’ preferences and technology requirements that affect their overall satisfaction.   The study found that changes in consumer expectations for fast WiFi, helpful guest assistants and loyalty rewards have prompted the hospitality industry to invest in technology that enhances the guest experience and provides added convenience for...

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